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WSET Global

Beverage buyer

A buyer is responsible for sourcing a diverse range of drinks on behalf of a business, such as a supermarket, a wine merchant or a hotel chain. Buyers aim to build a range that appeals to existing customers, but they also need to attract new customers. The portfolio should stand out from the competition, while offering a strong blend of quality and value.

WSET Global

Brand manager

A brand manager is responsible for developing the strategy behind a drinks brand. The role requires strategic planning, project management, commercial analysis, creative flair and an expert understanding of your particular category.

WSET Global

Our people

Wine & Spirit Education Trust is led by a Leadership Team, reporting to the Chief Executive.

WSET Global Campus

APP Updates & Announcements

WSET Global

Empowering rising hospitality talent in China

WSET’s bursary programme in China provided vital wine education to 19 students, improving confidence, employability and access to global training.